A Heuristic Evaluation of the Galleria dell’Accademia di Firenze

Top 3 Findings

  1. Ticket options and pricing are unclear.
  2. Search results are not all-inclusive.
  3. Text language is inconsistent.

Top 3 Recommendations

  1. Provide understandable explanations of ticket options and make the pricing structure clear.
  2. Link to map on artwork pages and include physical object location.
  3. Prevent sudden language changes & include iconography with language selection.
Home Page of Galleria dell’Accademia di Firenze Website
Figure 1: Home Page of Galleria dell’Accademia di Firenze Website

Introduction

Methodology

Jakob Nielsen’s Ten Usability Heuristics for Interface Design
Figure 2: Jakob Nielsen’s Ten Usability Heuristics for Interface Design
Nielsen’s Severity Ratings for Usability Problems
Figure 3: Nielsen’s Severity Ratings for Usability Problems

USER CONTEXT:

USER TASKS:

  1. Find the price of a ticket for not EU citizen visitors over the age of 18.
  2. Book a ticket.
  3. Find out where in the museum the statue of David is located.
  4. Learn more about Michelangelo, his statue of David, and other related artworks.
  5. Find out if photography is permitted inside the museum.

Findings and Recommendations

FINDING 1: Ticket options and pricing are unclear.

Galleria dell’Accademia di Firenze Website Ticketing Page
Figure 4: Galleria dell’Accademia di Firenze Website Ticketing Page
Galleria dell’Accademia di Firenze Website Free Ticket Option
Figure 5: Galleria dell’Accademia di Firenze Website Free Ticket Option
Galleria dell’Accademia di Firenze Website Ticketing Header
Figure 6: Galleria dell’Accademia di Firenze Website Ticketing Header

RECOMMENDATION 1: Provide understandable explanations of ticket options and make the pricing structure clear.

Ticketing Page Redesign
Figure 7: Ticketing Page Redesign

FINDING 2: Search results are not all-inclusive.

Galleria dell’Accademia di Firenze Website Search Results Page
Figure 8: Galleria dell’Accademia di Firenze Website Search Results Page
Galleria dell’Accademia di Firenze Website David by Michelangelo Buonarroti Page
Figure 9: Galleria dell’Accademia di Firenze Website David by Michelangelo Buonarroti Page
Galleria dell’Accademia di Firenze Website David by Michelangelo Buonarroti Page Details
Figure 10: Galleria dell’Accademia di Firenze Website David by Michelangelo Buonarroti Page Details
Galleria dell’Accademia di Firenze Website Museum Map Page
Figure 11: Galleria dell’Accademia di Firenze Website Museum Map Page

RECOMMENDATION 2: Link to map on artwork pages and include physical object location.

Artwork Page Data Sheet Redesign
Figure 12: Artwork Page Data Sheet Redesign

FINDING 3: Text language is inconsistent.

Galleria dell’Accademia di Firenze Website Home Page
Figure 13: Galleria dell’Accademia di Firenze Website Home Page

RECOMMENDATION 3: Prevent sudden language changes & include iconography with language selection.

Language Switch Redesign
Figure 13: Language Switch Redesign

Conclusion

Appendix — Collected Data

References

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Designer | Artist | Engineer

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Arthi Sundar

Arthi Sundar

Designer | Artist | Engineer

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